Sales relationships mimic everyday life.  So understanding Human Nature is the key to success in sales.  In this workshop, Darren Rabie, President of Focus, will introduce fundamental techniques to help you:

  • Qualify opportunities
  • Establish credibility
  • Drive commitment
  • Take control
  • Keep productive
  • Close more sales


Darren Rabie (HBA, Ivey School of Business, University of Western Ontario) is the Founder and President of Focus America.

After his HBA, Darren spent a year at General Mills Canada Inc. as a Marketing Manager before co-founding The Results Group, an outsourced business development firm, which he later sold in 2003 prior to starting Focus America.

In 1997, Darren also began speaking throughout North America with topics including “How to Turn Leads into Sales”, “How to Drive Prospects Forward”, and “How to Manufacture a Sale”. He has spoken at hundreds of venues and trade shows across Canada and the US.

As the President of Focus, Darren’s primary role is that of “chief sales strategist” for clients. He also continues to travel throughout North America delivering speeches, workshops and sales/sales management training for both private and public audiences.

Personally, Darren was born in Cape Town, South Africa but has lived in Toronto since 1977 (except for a brief stint in Australia in 1996-97). He lives in mid-town Toronto with his wife Colleen, daughters Isabella and Jaiden and Fozzie the dog!

Getting to ventureLAB:

Parking is available in the guest parking area of the IBM Headquarters at 3600 Steeles Avenue East in Markham. From Pharmacy Road/Esna Park Road, enter into the IBM driveway and follow the signage directing you to the guest parking. All parking is free.

If taking transit, enter via Esna Park Road on the north side of Steeles Avenue. 

Enter through the Main Reception where a ventureLAB team member will greet you and help you find your way to the workshop.

For more information about ventureLAB please visit Questions? Send us an email at [email protected]

Back to all