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Last week, Dx3 connected over 4,000 people for its annual technology, digital marketing, and retail conference. Over two days, the conference connected people through panels, speeches, and a jam-packed show floor with the goal of finding intersections between varying industries.
While being mobile-first is second nature to every retailer and digital marketer these days, they face another challenge in the online world: how to get the attention of people expecting instant gratification.
“As consumer expectations evolve, the ability to innovate well is at the core of business success,” Eric Mercer, director of content for Dx3, announced before the retail and digital marketing conference kicked off on March 8.
Back in January, Dx3 announced that it was launching its first-ever Retail Innovation Challenge, giving six startup finalists the chance to showcase their innovations in front of hundreds of people.
According to Alexander Peh, PayPal Canada’s head of mobile and market development, bigger is better.