This session is part of the Business Fundamentals Series and can be taken in any order.   The Marketing and Sales session gives you a robust structure for creating your own marketing and sales strategy.  These 3 sessions are the fundamentals of most businesses and presented by BACD’s advisors.

Without a Marketing & Sales strategy, your marketing efforts could be wasted or money spent in the wrong channels. 

In Marketing and Sales Strategy we will cover:

  • The importance of Branding
  • What makes an effective online and offline Marketing Strategy
  • Marketing tactics to consider and include in your strategy
  • You client acquisition process
  • Keeping track of customer interactions and information


For more information, call us at (905) 668-4949 or email

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