Overview:

There is a simple 3 step HIPAA “safe harbor” that frees Covered Entities and Business Associates from any responsibility or liability for unauthorized access to Protected Health Information (PHI) in unencrypted emails and text messages during transmission and after receipt by the patient.

Why you should Attend: Patient Engagement is a cornerstone of MACRA. Communication technology offers indispensable patient engagement tools. Secure patient portals are available. So are encrypted text message and email products. But patients overwhelmingly choose non-secure communication tools like text messaging and email. Appointment reminders, healthcare instructions, patient satisfaction surveys, health and wellness newsletters and recall reminders are just a few patient engagement tools sent electronically by regular (unencrypted) email and text messaging.

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