Sam Mallikarjunan is an executive strategist at HubSpot.
He hustled his way into the organization with a landing page and ads – and ended up leading the experimental marketing team, the ecommerce marketing team, the South American internationalization team, Hubspot Labs, and more.
Today, Mallikarjunan also teaches digital marketing at the Harvard division of Continuing Education and the University of South Florida’s Muma College of Business. He is also the co-author of the book How To Sell Better Than Amazon.
Mallikarjunan joins us to share his story, how he got into marketing, what it’s been like leading a few of these teams at Hubspot, what some of the biggest challenges were, how he approaches solving problems, his mindset around growth and disruption, and much more.
StartUp HERE Toronto is a publishing partner of Betakit and this article was originally published on their site.