The RTA School of Media in the Faculty of Communication and Design at Ryerson University and TIFF® have partnered for a second consecutive year to produce the title wall of the digiPlaySpace exhibition. The interactive installation, known as “Marshmallow Clouds,” is a unique and magical light-up cloudscape that will be shown at TIFF Bell Lightbox from March 5 to April 24, 2016.
Vancouver-based design studio, Tangible Interaction, provided the artistic concept and technical leadership for the installation and collaborated on its production and design with 12 New Media students from Ryerson University. Tangible’s founder and creative director, Alex Beim and industrial designer, Andrea Buttarini led the project with RTA Professor Steve Daniels. The students contributed more than 300 hours to the construction and installation of the large scale exhibit.
“When we heard about Alex’s desire to work with us based on the success of past international collaborations, we jumped at the chance to be a part of another digiPlaySpace experience,” said Professor Daniels. “This collaboration has given our students direct industry experience and a rare and exciting chance to work closely with international designers on a large scale public art work.”
“TIFF is thrilled to partner with the RTA School of Media to bring Toronto audiences this fantastic installation,” added Nick Pagee, curator, digiPlaySpace. “The challenging, studio-driven environment and forward-thinking curriculum of the New Media program make these faculty and students ideal collaborators for TIFF. We are also honoured to work with an internationally acclaimed Canadian design studio such as Tangible Interaction.”