iMerciv has won the $100,000 TELUS Pitch Competition. Based in Toronto, iMerciv was founded in August of 2014 provide assistance to those living with vision loss all over the world.

The company has developed and launched the Buzzclip for the visually impaired. The wearable sensor is designed to help those with vision loss navigate everyday circumstances by detecting what’s in front of them and sending them vibrations. Buzzclip gives a visually impaired individual more information about what’s going on around them.

The TELUS Pitch Competition is a new annual contest that offers cash prizes, tech hardware and mentoring to entrepreneurs who share how winning the grand prize will help their startup meet their goals and continue to grow. 

Arlene Dickinson, CEO of District Ventures Capital and former Dragons’ Den judge, partnered with Telus to head the judging panel. Dickinson was joined by notable entrepreneurs and startup veterans including G Adventures CEO Bruce Poon Tip and Sunil Sharma to judge the top picks.

“We are so thrilled to win the Telus competition,” says Bin Liu, co-founder & Chief Executive Officer of iMerciv Inc. “The prize money is coming in at such a crucial time for our company as it will allow us to carry out our expansion plan for next year.”

“Many thanks to Telus and all the Judges for giving us the opportunity to pitch and for selecting us to win this competition.”

iMerciv has worked with many supporters of the startup community including the Impact Centre, Ontario Brain Institute and Ontario Centres of Excellence to develop its product.

“Thinking back it still feels like yesterday when we attended the Techno program from Impact Center in 2014, where everything started for us,” says Liu. “The Techno program provided us with the toolkit necessary to start our venture and the support of the Impact Centre staff helped us grow personally and as a company to where we are today.”

iMerciv will be using the prize to ramp up sales and marketing efforts and supplement the research and development costs associated with the Buzzclip.