Written by Rob Kenedi

Moore talks about his past creating an unsuccessful startup, and how it affects the way he approaches his current company. He also touches on how he thinks about attacking an entrenched market with a variety of incumbents and new entrants, and the rationale behind taking a strategic investment from Diagram.

Entrepreneurs in Small Rooms Drinking Coffee, or #smallrooms, is a live, unfiltered podcast where Rob Kenedi talks candidly with entrepreneurs and investors about the details of starting a tech company. Get into the trenches with founders going through the process of building a technology company in real time.

Listen to the podcast on iTunes.


StartUp HERE Toronto is a publishing partner of Betakit and this article was originally published on their site.